How do you find the best buyer for a unique property?
If you have a commercial property to sell - or are juggling multiple real estate assignments - there's nothing you need more than qualified buyers. Your success relies on turning over properties quickly and on keeping costs - and wasted time - in check.

Whittaker Associates has the skill and expertise to identify sound prospective buyers for your listings. We are business intelligence specialists. Our strength is identifying companies that match the qualities a client is looking for in a buyer. Does your facility have specialized equipment? We'll identify potential users. Is the location unique? We'll apply our methodologies to find businesses that are most likely to relocate or expand to that area.

As a result, you'll minimize your property's time on the market and maximize its value by matching its attributes with the buyer's needs. You'll close the deal faster and make your customer happier. You'll thank yourself too, because you'll spend less time marketing and increase your chances of keeping the full commission.

How does the process work? Though we tailor our approach to each client's situation, we generally follow three steps:

1. Profile the space. We create a profile of the property, including building features, site parameters, location and area demographics. We define what makes your facility unique. The profile also includes potential users of the facility and a targeted marketing strategy.

2. Identify target companies. Next, we identify companies that (a) match your profile and (b) have recently experienced events indicating a likely need to relocate, expand or consolidate. These events, whether internal or external, include new products, sales increases, leadership changes, reengineering, new regulations, growing industry or technology trends, and new customer or supplier relationships.

3. Customize. We will create a customized marketing database containing up-to-date contact information, real estate status and other company information.

In addition, Whittaker Associates offers specialized services for the real estate market:

• Consulting - to help you plan, implement, integrate and monitor your marketing strategy
• Prospect qualification - contacting your targeted leads to determine their real estate plans and needs, and narrowing your list of prospects to the best bets